The Inbound Tour Operators Council of New Zealand (ITOC) was formed in 1971 and rebranded in 2012 to become the Tourism Export Council of New Zealand Inc.

The move has been made to better reinforce the position of tourism as a one of New Zealand’s significant export industries.

Part of the rebranding process includes a new logo designed by Somo Creative, a Christchurch-based publisher and design studio. The logo is available in a horizontal and a stacked version, and in black and white, and silver, as alternatives to the full-colour version for material printed in monochrome.

Click here to view and download jpeg files of the Tourism Export Council of New Zealand logos. When using the logos, please refer to the Usage Guide for logo limitations and placement directions. If you have any queries, please contact the Chief Executive.